Blogs (short for weblog) are mostly know for their ability to 'produce' articles (also called blog posts). It is a misconception that blogs are only used by freelancers in the service business - mainly in the marketing or finance sector - geeks dissecting software packages, teens fantasizing about their 'heroes' in tv-series, movies or about boy-bands, social media pioneers about the latest social media communities.
Nothing could be further from the truth than this. Of course there are many of the above mentioned blogs around, but there is an increasing trend for small business to use a blog to increase 'brand-awareness', to give advice on various subjects and much more. Many multi-nationals use blogs to keep in contact with their clients/users all over the world. It's simple, straight-forward and effective. And not to mention: profitable.
Every business - small, medium or large - should consider creating a weblog. If done properly (and consistently) it has a tremendous positive effect on a business' turnover, nett profit and brand awareness. Subscribe to the Blogging and Webmarketing Tips below to discover more. A Report "7 Reasons to use a blog-platform for your business website is just one of the tips you will receive. Just pop in your name and email address in the form you can find in the right top corner of this blog.